NCC launches redesigned Chicken Check In website

When the National Chicken Council first introduced Chicken Check In five years ago, it was one the first resources in the industry to offer a consumer-friendly and transparent look at chicken production in the U.S. Today’s refreshed Chicken Check In offers consumers the same opportunity to get a close look at how broiler chickens are raised in the United States. Through Chicken Check In, consumers can learn about sustainable chicken farming innovations, the nutritional value of chicken, and get answers to frequently asked questions about all things chicken.

You’ll notice that Chicken Check In’s site interface and design have been updated and refreshed.

  • The site now features a more interactive user-interface that is optimized for mobile with enhanced scroll-ability.
  • In addition to foundational animal welfare content, sustainability and nutrition content is now featured more prominently throughout the site.
  • A robust content library has been added to the site, which features videos, infographics and images that are easily accessible and searchable.

The updated Chicken Check In site provides valuable resources for anyone who wants to know more about the chicken they eat.

Although we have a new look and feel, the mission of Chicken Check In remains the same: to provide information about the care, environmental impact and nutritional value of the chicken we eat. The updated site just makes it easier to answer your questions about America’s #1 protein.

Brought to you by the National Chicken Council, Chicken Check In features resources to help consumers, journalists, farmers, and supporters of the industry engage in any and all conversations about broiler chicken production.

To explore the new Chicken Check In site, visit

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Address media inquiries to: Tom Super

Senior Vice President of Communications

[email protected] 202-443-4130